Sherri Ferren joins Sparks as senior VP PDF Print E-mail
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PHILADELPHIA – Sparks, an award-winning global event marketing and custom retail fixture agency, announced Nov. 21 that Sherri Ferren has joined as senior vice president of client strategy, working out of the Los Angeles facility.

 

 

Ferren will lead agency growth on the West Coast through the development of client strategy and solutions, account team vision, and key agency acquisitions.

 

She joined the Sparks executive team after leaving Jack Morton Worldwide, where her roles included managing director, brand strategist and business development over the last 10 years.

 

“I consider Sherri a game-changer,” said Sparks CEO Scott Tarte. “She is extremely smart, extremely driven, and intent on helping us achieve our vision. I could not be more excited to welcome her to the team.”
 

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