|
Written by Administrator
|
|
PHILADELPHIA – Sparks, an award-winning global event marketing and custom retail fixture agency, announced Nov. 20 the appointment of Helen Airth to director of Sparks International, working out of the company’s Philadelphia headquarters.
Airth will direct all aspects of Sparks’ expanding international division, including partner relations, business development, operations and strategic planning. She brings years of International experience and a strong understanding of new business development and client retention.
A client roster of leading power brands including adidas, Disney, Merck, JCPenney and Xerox leverage Sparks and its nine global facilities for trade shows, corporate events, custom retail fixtures, themed environments, live experiences and other services. |
